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The Columbia BLOG

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Our Only Chance

I realized along time ago, being in a micro niche industry, that we could not effectively advertise our products through common channels. An ad during the Superbowl ™ was not going to happen. We tried a few trade magazines which were ok but ultimately one…
I realized along time ago, being in a micro niche industry, that we could not effectively advertise our products through common channels. An ad during the Superbowl ™ was not g……
http://www.columbiatools.com/blog/2016/10/our-only-chance

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